Name: Roshan Shah, PCC

Membership: Lead Member, Executive Guidance

Discipline: 15 years in Project Management

Location: Bay Area, CA

Joined: Lead Member Since 2024


Elevator Pitch: Roshan is a former advertising leader and project manager turned executive coach with 25 years of experience helping people and teams find clarity, solve problems and achieve meaningful growth towards their objectives. She has held leadership positions at top agencies like McCann Erickson and RAPP Worldwide.

As a coach and facilitator, Roshan utilizes her expertise in organizational development and teaching to connect the details to the big picture, helping individuals and teams build self and social awareness, grow critical skills and increase their impact through meaningful change.

Roshan graduated from New York University with a Bachelor of Science in Finance and Marketing from New York University, holds a Master’s of International Affairs from Columbia University and is a Professional Certified Coach (PCC) with the International Coach Federation.

Outside of coaching, Roshan loves taking road trips to explore National Parks, is studying to be a Sommelier, and is currently training for her first full marathon. Roshan is an “east coaster” turned “west coaster” and currently calls the San Francisco Bay Area home.

Certifications: Professional Certified Coach (PCC)

SaaS tools of Choice: Zoom, Google Workspace, Asana and open to learning more. Google Workspace is the tool that I like and use the most - I find it useful for collaborating with team members in different locations. I also use Zoom extensively and find it useful for both coaching and training.

Consulting Style: I take a curiosity-first approach to consulting. I aim to connect, listen and learn then bring in my experience and expertise to help clients achieve their objectives in an efficient and impactful way. Change is not easy, but with the right mindset, process and interventions I believe it is possible.

Coaching Style: I provide a warm, non-judgmental space for processing and exploration, help shed light on blocks and barriers, challenge my clients to push beyond their comfort zones, and support shifts that move you from ideas to action.

Secret Sauce: As a coach, I bring together a practical, real-world approach with an inspirational, creative process to help clients gain clarity, get unstuck and take action that moves them forward. My style is warm, empowering and action oriented. With me you get a thought partner and advocate who will meet you where you are and challenge you to push beyond your comfort zone. My coaching approach covers 5 core areas: setting your vision, developing your strategy, understanding your mindset, supporting accountability, and utilizing research-based tools to create tangible change.

Spirit Animal: Bouncy baby goat

Words To Live By: Everything you want is on the other side of consistency.

  • Roshan is the definition of a professional. She brings rigor and dedication to everything she does, and it’s evident in the quality her product! She is exceptional at helping both her friends and her clients gain a perspective that helps them (us) power through obstacles. She’s like a cheat code.

    - Freddie Gotanco